FOR ALL RUNNING USA MEMBERS WHO LIKE NO-BRAINER DEALS...

Access the Best CRM and All-in-One Marketing Automation & Communication Platform for the Running Industry

FREE Custom SMS Campaigns!

Get an all-in-one marketing automation & communication platform to convert leads into customers, capture and nurture leads, and reactivate contacts with high SMS open and reply rates.

WHEN YOU JOIN THE RUNNING USA FAM

YOU ARE GOING TO GET...

THE #1 CRM

Exclusively built for the running industry.

  • Centralized Data Hub: integrate registration platforms, email builders, websites, and social media into one cohesive system.

  • Unlimited Contacts: eliminate contact-based charges and manage unlimited contacts without extra fees.

  • Automated Lead Management: say goodbye to manual data transfers and cumbersome spreadsheets with seamless lead management.

  • Enhanced Customer Insights: gather comprehensive runners data beyond just names, emails, and phone numbers for deeper insights.

  • Streamlined Marketing Efforts: execute email campaigns, SMS marketing, and social media ads all from a single, unified platform.

Market Value: $3,564 - $5,964 / yr

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SMS MARKETING PLATFORM

Your runners text...so should your business!

  • Rising Digital Native Population: 50% of Global Population are digital natives (Gen Z's and Millennials) who prefer SMS over other communication channels.

  • Unique Engagement: runners prefer quick, direct communication and are more likely to engage with SMS.

  • Omnipresence of SMS: with 5 billion people able to send and receive texts, SMS is the most used app worldwide.

  • One Phone Number vs Multiple Emails: SMS ensures delivery directly to your runners, avoiding the uncertainty of reaching the right email accounts.

Market Value: $3,564 - $5,964 / yr

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PRICE INCREASE - SMS CAMPAIGNS

  • Secure Early Registration Revenue: generate immediate revenue to support event planning and logistics.

  • Create Sense of Urgency: boost registration rates by emphasizing deadlines.

  • Improve Cash Flow: early registrations provide a steady cash flow for pre-event expenses.

  • Automated Nurturing Sequences: utilize our built-in workflows to automate timely messages, ensuring consistent engagement leading up to the registration deadline.

Market Value: $1,000

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WEB POPUP FORMS

Simplify lead generation!

  • Convert Website Traffic into Leads: engage visitors with targeted popup forms, turning casual browsers into valuable contacts.

  • Expand Your Audience: grow your email list and SMS subscriber base, enabling future marketing efforts.

  • Lower Acquisition Costs: generate leads directly from your website without relying solely on paid advertising.

  • Immediate Engagement: Instantly connect with new leads by sending automated confirmation SMS and email with a welcome message.

Market Value: $1,188 / yr

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DATABASE REACTIVATION - SMS CAMPAIGNS

  • Reconnect with Past Participants: runners have a 60–70% chance of returning to your races, recent industry reports only show a 20% return rate.

  • Immediate Results: SMS messages are usually read within minutes, with time-sensitive offers we see same-day results.

  • High Conversion Rates: our database reactivation SMS campaigns deliver up to 60% conversion, surpassing any other marketing channel.

  • Track Campaign Performance: monitor each lead's journey through our campaign pipeline and measure ROI.

Market Value: $1,500

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WEBSITE LIVE CHAT

SMS + Live Chat: Better together. Chat with website visitors in real-time.

  • Real-Time Interaction: engage visitors instantly, answering their questions and providing information about the event in real-time.

  • Efficient Automated Responses: AI-powered tools to provide instant, accurate answers to common inquiries, enhancing user experience and freeing up staff for more complex tasks.

  • Lead Capture: collect contact information during chat interactions to follow up with potential race participants.

  • Seamless Transition to SMS: move the conversation from web chat to SMS, allowing leads to continue the discussion on the go.

Market Value: $1,800 / yr

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REGISTRATION PLATFORM INTEGRATION

We don't want to change the way you work - we just want to improve it!

  • Customized Integration: tailored connection of your registration platform to your CRM ensures seamless data flow and compatibility.

  • Time and Cost Savings: eliminate manual data entry and streamline processes, saving time and resources.

  • Streamlined Management: track registrations and revenue straight on our dashboard.

  • Tap into our Zapier App: we will take your automations even further with the apps you already use.

Market Value: $1,500

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SOCIAL MEDIA PLANER

A powerful solution for your social media management.

  • Consistent Presence: maintain a consistent presence on social media platforms by scheduling posts in advance.

  • Time Efficiency: save time by planning and scheduling content in batches for your events without constant interruptions for posting.

  • Optimal Timing: schedule posts for optimal times when your target audience is most active.

  • Improved Organization: keep your social media strategy organized with a planner or scheduler, allowing you to plan campaigns effectively.

Market Value: $1,188 / yr

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PERSONALIZED MARKETING LEAD GENERATION LANDING PAGES

Take your marketing efforts to the next level with a custom landing page

  • Versatility: whether you're running an email campaign, driving traffic from social channels, or simply capturing web leads, a dedicated landing page will effectively convert visitors into leads.

  • Seamless Integration: unlocking a world of marketing possibilities by seamlessly capturing and managing leads straight in your CRM.

  • Data Collection: collect valuable information from visitors through custom forms, allowing for more personalized follow-up and nurturing strategies.

  • A/B Testing: easily conduct A/B tests to optimize your landing page's design, copy, and layout.

Market Value: $1,500

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LINK IN BIO PAGE

Everything you are. In one, simple link-in-bio page

  • Centralized Information: provide a single, centralized location where participants can access all relevant information about your running event.

  • Improved User Experience: enhance the user experience by simplifying navigation and reducing friction for participants.

  • Flexibility and Update: easily update and customize the content on your link in bio page to reflect any changes or updates related to your running event.

  • Social Promotion: with a personalized URL, easily share across various channels, including social media, email campaigns, and digital advertisements.

Market Value: $288 / yr

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Exclusive Member Bundle: Enjoy Increasing Benefits and Savings the Longer Your Stay

PREMIUM OFFER

$497/mo

Service

3-Months

6-Months

1-Year

Running Industry CRM

✔︎

✔︎

✔︎

SMS Marketing Engine

✔︎

✔︎

✔︎

Price Increase Campaign

✔︎

✔︎

✔︎

Website Popup Form

✔︎

✔︎

✔︎

Database Reactivation Campaign

✔︎

✔︎

Registration Platform Integration

✔︎

✔︎

Website Chat Widget

✔︎

Social Media Planner

✔︎

MKT Lead Generation Page

✔︎

Custom Link in Bio

✔︎

Completely Done For You

✔︎

✔︎

✔︎

Market Value

$2,788

$5,788

$10,564

Members Only

$1,988

$3,479

$5,467

Price & Service Comparison with Competitors

Tier

Premium

Marketing Hub

Marketing Cloud

Email + SMS

PREMIUM

Price/mo

$555

$800

$1,250

$565

$497/mo

Price/yr

$6,660

$9,600

$15,000

$6,780

$5,467/yr

Contact Limit

20,000

2,000

10,000

30,000

Unlimited

Custom Mkt Campaigns

No

No

No

No

Yes

(done-for-you)

PRO OFFER

$297/mo

Service

3-Months

6-Months

1-Year

Running Industry CRM

✔︎

✔︎

✔︎

SMS Marketing Engine

✔︎

✔︎

✔︎

Price Increase Campaign

✔︎

✔︎

✔︎

Website Popup Form

✔︎

✔︎

✔︎

Database Reactivation Campaign

✔︎

✔︎

Registration Platform Integration

✔︎

✔︎

Website Chat Widget

✔︎

Completely Done For You

✔︎

✔︎

✔︎

Market Value

$2,188

$5,188

$6,988

Members Only

$1,188

$2,079

$3,267

JOIN THE CRM & SMS MOVEMENT

We Help You Get it Done in 3 Easy Steps:

1. Set Up Your Software and Tools.

2. We Install Proven Campaigns FOR YOU!

3. We Launch Your First Campaign!

What Race Directors are Saying about SMS

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